For paid subscribers: I’ve written before about Starbucks’ myriad climate issues, but now conservative activist shareholders are trying to weaponise those failings in service of a climate denialist goal.
A person sits on a chair reading a newspaper which is on fire
Hello and welcome to 2021, and with it the Coffee News Roundup review of 2020.
2020 was a bad year, obviously. A lot of people died in a worldwide pandemic that was grossly mishandled by many governments, and a lot more people were economically decimated by the bad choices those terrible governments made.
There was plenty of coffeewashing this year (isn’t there always), a fair few unionization attempts, and many discoveries about coffee’s effect on our health.
And, as always, there were some goofy nonsense stories—although far fewer this year than in the past.
Let’s take a look at what happened (and of course, there are doubtless myriad stories I’ve missed or skimmed over. It was a long year).
Coffee & COVID-19
The COVID-19 pandemic caused significant and unsurprising disruption to the coffee industry.
In producing countries, travel restrictions and a lack of workers hindered coffee harvests from Brazil to Colombia, while supply chain disruptions caused a drop in demand from importers.
There was just so much coffeewashing in 2020 that we’ll never cover it all here. Where to even begin.
There was that time Oatly sold a chunk of its business to the private equity firm Blackstone and claimed that it would “steer global capital in a more sustainable direction.” Some activists were not so sure.
In 2020 there was research that showed coffee helping protect against Parkinson’s, even for those with genetic risk factors for the disease. The New England Journal of Medicinepublished a review of 95 studies, meanwhile, that showed that coffee not only has “no long-term risks” but, in fact, could even reduce risk of chronic illnesses.
There was good news on the coffee versus cancer front too. According to the 2020 World Cancer Report, coffee can “reduce the risk of certain cancers”, which is good. One of them might be colorectal cancer, with one study positing that drinking a few cups a day is “associated with longer survival and lower risk of cancer progression in patients suffering from colorectal cancer.”
Also, according to an Australian study, if everyone in the world drank at least two cups of coffee per day, “the world would see hundreds of thousands fewer deaths from liver cancer.” So there you have it.
The Year In Silly News
But what about the goofy coffee stories, the light relief, the ridiculous reports of a new coffee bubblegum or how Krispy Kreme is going to build a base on Mars.
Well, there weren’t many such stories this year (there was a lot going on), but here are a few snippets.
Woman Who Refused To Wear A Mask In Starbucks Now Wants Half Of $100,000 Donated To Barista (from the week of July 17th)
A barista went viral for refusing service to a maskless customer, and received a hundred thousand dollars in donations. The maskless customer then demanded half the money, claiming she had been discriminated against.
I'm the creator and writer of The Pourover. Based in Scotland, I have over a decade of experience in the specialty coffee industry as a barista, roaster, and writer. Ask me about coffeewashing.