For paid subscribers: A look at what makes coffee health studies so attractive to news organisations and readers, and how such stories also benefit the coffee industry.
Coffee is always in the news, from health studies to novel products to stunt job postings. But what do these “earned media” stories tell us about the motivations behind such coverage?
The NLRB’s regional director in Seattle alleged that Starbucks “failed and refused” to bargain with 144 newly-unionized stores “with no intention of reaching [an] agreement” with the union. It’s not the first time they’ve been accused of these sorts of shenanigans, either.
Gesha was very popular at the recent US Barista Championships, with half of the semi-finalists and four of six finalists utilizing the prized coffee variety in their routines.
‘In 2023, San Francisco Coffee Shops Want You to Get the Hell Out’ is a heck of a headline.
In case you missed it, you can read my latest piece interviewing Victoria Magaña Ledesma about taking over the family farm in Hawaii after her father was deported:
I'm the creator and writer of The Pourover. Based in Scotland, I have over a decade of experience in the specialty coffee industry as a barista, roaster, and writer. Ask me about coffeewashing.
Fionn Pooler
