Up All Night: Why the Graveyard Shift Represents an Untapped Coffee Market
Many people visit cafes during the workday—but for those who work nights, good coffee remains woefully scarce. Now, one enterprising Australian is trying to change that.
The Specialty Coffee Association thinks cuppers should be known for more than simply tasting coffee. Meanwhile, Coava Coffee shutters its downtown Portland location, blaming crime and violence in rhetoric reminiscent of Starbucks. Workers at the cafe (most of whom stand to lose their jobs) think it has more to do with lack of profitability.
There’s lots more going on, too: read the full roundup over at Fresh Cup Magazine:
If you missed it, here’s my latest article: asking coffee farmers their thoughts on the climate crisis.
I’ll be back next week with more, but until then it’s goodbye from Merlin

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