For paid subscribers: Blue Bottle used carbon offsets and a focus on “emissions intensity” to go carbon neutral, but its total emissions increased quite significantly. Should this "achievement" be celebrated?
As the climate crisis intensifies, regenerative agriculture could play a key role in sustaining and strengthening the global coffee industry. That is, if it can escape becoming just another corporate sustainability buzzword.
The International Coffee Organization thinks people will be drinking more coffee at home, a Starbucks manager claims he was instructed to retaliate against pro-union workers, and the tipping point for massive climate change-caused loss of coffee production is approaching.
Plus, the end of PBR’s hard coffee experiment.
Read about all this and more over at Fresh Cup Magazine:
I'm the creator and writer of The Pourover. Based in Scotland, I have over a decade of experience in the specialty coffee industry as a barista, roaster, and writer. Ask me about coffeewashing.