Starbucks’ MAHA Misstep
For paid subscribers: What Starbucks’ CEO Brian Niccol’s meeting with Robert F. Kennedy, Jr. says about the company’s embrace of coffee’s wellness trend—and the trend’s darker side.
It's the battle of the branded coffee shop segment.
Welcome to the last Coffee News Roundup of 2023! After a festive break, I’ll be back with the much-anticipated (I assume) Coffee News Year in Review on January 1st.
But before that, here’s what’s been going on over the past week:
Related reading:
Read the full Roundup over at Fresh Cup Magazine:
Thanks for reading the Pourover in 2023! I’ll be back on Friday with that aforementioned slightly redirected article on Starbucks, but until then it’s goodbye from Merlin:
A newsletter about coffee—its culture, politics, and how it connects to the wider world.