Denver’s Amethyst Coffee closed in 2022, two years after raising prices to better compensate staff. But that doesn’t mean the project was a failure—in fact, it still offers lessons for the industry today.
Starbucks launches a Howard Schultz original, the Oleato (basically just adding a spoonful of olive oil to various drinks) in an attempt to woo skeptical Italian customers. Meanwhile, coffee harvests in Central America are at risk due to lack of workers, and Intelligentsia closes two recently-unionized cafes in Chicago citing slow business and expiring leases.
I'm a coffee writer and creator of The Pourover. Based in Scotland, I have over a decade of experience in the specialty coffee industry. Ask me about coffeewashing. It's pronounced Fin (he/him)