Why Studies on Coffee’s Health Benefits Are So Popular
For paid subscribers: A look at what makes coffee health studies so attractive to news organisations and readers, and how such stories also benefit the coffee industry.
My first Coffee News Year in Review for Fresh Cup Magazine is a big one, featuring an ascendant labor movement, the entanglement of the coffee industry with global geopolitics, and a whole bunch of pretty explicit coffeewashing.
Of course the most important question—was coffee good for you in 2022?—is also addressed.
Thanks for reading the Pourover this year,! I’ll be back in a couple of weeks, and until then it’s Happy Holidays from a sleepy Maru:
A newsletter about coffee—its culture, politics, and how it connects to the wider world.