The Never-Ending Tariff Story
For paid subscribers: Donald Trump’s latest arbitrary tariff threat, this time against Brazil, has once again enveloped the coffee industry in chaos and uncertainty. When will it end?
Paid bonus articles
Yes, Starbucks Engages in Coffeewashing. But Don’t Let Reactionaries Weaponise It.
For paid subscribers: I’ve written before about Starbucks’ myriad climate issues, but now conservative activist shareholders are trying to weaponise those failings in service of a climate denialist goal.
4 min read
After publishing last week’s (surprisingly controversial) article on the contradictions between sustainably-marketed coffee companies partnering with airlines, somebody sent me an article published by The Cool Down, which bills itself as a “climate-driven culture and lifestyle brand”.
The article in question is titled “Starbucks CEO faces major backlash after details of his work routine are revealed: 'Ill-conceived decision'”, and uses a press release and shareholder proposal from the National Center for Public Policy Research’s Free Enterprise Project as its basis.
Read next
The Never-Ending Tariff Story
For paid subscribers: Donald Trump’s latest arbitrary tariff threat, this time against Brazil, has once again enveloped the coffee industry in chaos and uncertainty. When will it end?
Starbucks’ MAHA Misstep
For paid subscribers: What Starbucks’ CEO Brian Niccol’s meeting with Robert F. Kennedy, Jr. says about the company’s embrace of coffee’s wellness trend—and the trend’s darker side.
Why Studies on Coffee’s Health Benefits Are So Popular
For paid subscribers: A look at what makes coffee health studies so attractive to news organisations and readers, and how such stories also benefit the coffee industry.
